![Picture of Sören Karlsson](https://images.teamtailor-cdn.com/images/s3/teamtailor-production/square_226-v4/image_uploads/1f2e2d71-372f-4b79-9b07-f55c75ec3bcb/original.png)
Sören Karlsson
CEO – ManagementI'm the CEO and co-founder of the company and I'm always thrilled to welcome more great people to United Robots! We have decided to form a company with as much flexibility and freedom as possible, where we take responsibility for what needs to be done, and good care of each other.
Prior to United Robots, I worked as a journalist in Sweden for many years. Wait a minute! An old journalist as a tech CEO? Yes, I think the odd combination works really well! My experience, an understanding of journalism and what works in a newsroom is my contribution to the team - and I would like to think it is part the success that United Robots has gained in the market so far.
At work I am trying to communicate our (very high) goals in a clear and inspirational way, and then give everybody maximum autonomy to find ways to reach them.